About

The Actual is a brand designed for women, who loves to be stylish with a bit of difference and edge. 
It is a brand that ACTUALLY brings happiness to your day to day life. 

Dedré started her career as a stylist and personal shopper, she knows how to spot upcoming designs and trends. Bringing them to you in our own unique way. 
The Actual is a homegrown close to the heart business. And we love to get creative with our local designers, manufacturers and crafters. 

Can’t wait to share the rest of our story with you.